Privacy Policy

Privacy Policy

Last updated: July 2025

This Privacy Policy explains how The Vital Earth (“we,” “our,” or “us”) collects, uses, shares, and protects your personal information when you visit our website (www.The-Vital-Earth.com), make a purchase, or interact with us through any related services (collectively, the “Services”).

By using the Services, you consent to the data practices described in this Privacy Policy. If you do not agree, please do not use our Site or submit any personal information.

1. Information We Collect

We collect the following categories of personal information depending on how you interact with us:

a. Information You Provide to Us

  • Name, email address, phone number
  • Shipping and billing address
  • Payment details (processed securely by Shopify or a third-party processor)
  • Account credentials (if you create one)
  • Communication or customer service messages

b. Information We Automatically Collect

When you browse or shop on our Site, we automatically collect:

  • IP address and location
  • Browser type and device information
  • Shopping activity (pages viewed, products added to cart, etc.)
  • Cookies and usage data (see Section 4 below)

c. Information from Third Parties

We may receive information from:

  • Shopify, which powers our online store
  • Payment processors (e.g., Stripe or PayPal)
  • Marketing partners (for advertising and analytics)

This data is used only for lawful business purposes and treated in accordance with this policy.

2. How We Use Your Information

We use your information to:

  • Process and fulfill your orders
  • Communicate order status, returns, and account updates
  • Improve website performance and customer experience
  • Detect and prevent fraud or misuse
  • Send promotional emails (if you’ve opted in)
  • Comply with legal obligations and resolve disputes

3. Sharing of Information

We may share your personal information with:

  • Shopify, to power our online store
  • Payment processors, to complete transactions
  • Shipping providers, to deliver your orders
  • Marketing partners, for advertising campaigns (only with your consent or as permitted by law)
  • Service providers, such as web hosting or analytics platforms
  • Law enforcement or regulators, if legally required

We do not sell your personal data.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Keep your cart items saved
  • Understand how visitors use our site
  • Provide targeted advertising (only if consented)

You can control cookie settings through your browser, though disabling cookies may affect site functionality. See Shopify’s Cookie Policy for more details.

5. Data Retention

We retain your personal information only as long as necessary to:

  • Fulfill the purposes outlined above
  • Comply with applicable laws
  • Resolve disputes
  • Enforce our Terms and Conditions

When no longer needed, your data will be securely deleted or anonymized.

6. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access or request a copy of your data
  • Correct inaccurate information
  • Delete your personal information
  • Withdraw your consent at any time
  • Opt out of marketing emails (unsubscribe link in footer)

To make any data-related request, email us at                 . We may verify your identity before processing.

7. Children’s Privacy

Our website and services are not intended for children under 13. We do not knowingly collect data from minors. If you believe a child has provided us with personal information, please contact us so we can delete it.

8. Third-Party Sites

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content. Please review their policies separately before engaging.

9. Data Transfers (International Visitors)

If you are accessing our Site from outside the United States, be aware that your information will be processed and stored in the United States, where privacy laws may differ from your country.

10. Security

We follow industry-standard practices to protect your information but cannot guarantee absolute security. Please avoid sending sensitive information via unencrypted channels.

11. Updates to This Policy

We may update this Privacy Policy at any time. Changes will be posted on this page with an updated “Last Updated” date. Continued use of our services after changes constitutes acceptance.

12. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your personal data, contact us at:

The Vital Earth
📧 Email: Info@thevitalearth.com
📍 United States